Remote team based in Colombia
Whether you’re an international school, a university recruiting Colombian students or an organization opening a campus in Bogotá, your audience searches in Spanish and often by neighborhood or district. We structure your site so Google shows each audience the page it needs, from admissions to tuition and campus details.
A family looking for a school in Bogotá may search by district (localidad), neighborhood, academic calendar or whether the school is bilingual. The pages that carry the most weight are the ones that answer those questions plainly: admissions, tuition, schedules, programs and directions. Everything else, like payment portals, student platforms and parent notices, serves the community that’s already enrolled and doesn’t need to compete on Google. Separating those two worlds, and giving each campus its own information, is a big part of the job.
This isn’t an SEO results case, and we don’t publish its traffic numbers. We show it because it illustrates how a school’s content can be organized for the people searching for it.
Bogotá, ColombiaEducation
A school in Bogotá’s Puente Aranda district. Its homepage appears on Google as “Liceo del Caribe - Colegio en Puente Aranda”: the school’s name paired with its district, a direct answer to anyone searching by area.
What we did
Design and development of the school’s website: admissions, tuition and schedules, a virtual tour, student and parent portals, online payment links, a contact form and a WhatsApp button.
Technology
Site footer: “Diseño y Programación Web por USER MEDIA”.
Common issues on the websites of schools, nonprofits and multi-campus organizations:
Admissions and tuition details live in a PDF or an image that Google can’t read as text.
Enrollment happens on a third-party platform, and the site has no page of its own explaining the process.
One page lumps together every grade level, program or campus, so none of them matches a specific search.
News only goes out on social media, so the site looks inactive.
The Spanish version is a translation of the English site and misses the terms local families actually use.
We separate what prospective families or students look for from what current members need, and decide what should rank.
Using Search Console and Spanish-language keyword research, we decide which questions deserve their own page: admissions, tuition, programs or campuses.
We write or revise those pages, add educational-organization structured data and align your Google listing with the site.
We track visits and inquiries during enrollment, when it matters most, to decide what to adjust for the next cycle.
The agency we grew out of, Dimaginet, was based in Bogotá; its website ran from 2009 to 2018 and already offered search engine optimization in 2011. It later became Crece Virtual and is now User Media. That history isn’t a results case, but it shows where the craft comes from. Today we work remotely from Colombia.
Real reviews our clients left on Google.
Viviana Hidalgo Alvarado
October 2026
Dayanna david tapias
October 2026
Daniel Gómez
October 2026
Andrés Felipe Pájaro Martinez
October 2026
Sergio Andres Pájaro Martinez
October 2026
Johnattan Rodriguez
December 2025
Evelintoya1011 Montoya
December 2025
Diana C
November 2025
Rafael Castaño
November 2025
IVAN BLANCO
November 2025
Juan Jose Cano Giraldo
November 2025
Litografia Azabache
April 2024
Tomás Vélez
February 2024
Adriana Hernandez
February 2024
Yes. We start with the pages that drive an enrollment decision, such as admissions, tuition, schedules, programs and location, and write them in Spanish for Colombian families. For reference, you can visit Liceo del Caribe’s site, which we designed and built; we don’t present it as an SEO case because we don’t publish its numbers.
Yes. A Google Business Profile requires a physical location that people can visit during posted hours, with staff on site. If you only recruit online from abroad, we focus on organic search for your site instead of a map listing.
Which pages Google has indexed and which it doesn’t, whether key information is in text or stuck in PDFs and images, page titles, mobile speed, structured data and the searches that already bring you visits in Search Console. You get a prioritized list of what to fix first and why.
Yes. Colombia is on UTC−5 all year, which matches US Eastern time in winter and Central time in summer, and leaves a workable overlap with Europe in the morning. Your team knows the institution; we bring structure, technical SEO and measurement.
It helps, but not overnight. Admissions and tuition pages should be live and up to date well before enrollment opens, with the application form or external platform clearly linked from them.
Blog articles on content structure, site speed and SEO basics.
Plan photos that clarify the product, organize every variant, and work across your store, catalog, social channels, and Google Shopping.
Help Google find and understand your business images with useful alt text, page context, product photos, and a final check.
Turn a banner into a clear asset: define its message, make the action visible, and confirm that the crop works on every screen.
Make offers, prices, and buttons stand out in your visuals by combining color, scale, and space, then checking the final piece before launch.
Tell us about your institution, its campuses and when enrollment opens. We’ll tell you which pages are missing and what we’d review first.
It helps to share your site URL, your enrollment calendar and Search Console access, if you have it.
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