One page, one action, tracked from day one
A landing page isn’t just another page on your website. It catches traffic from an ad, an email or an event and points it at a single action. We build it around your campaign’s message, with the form or chat wired into your CRM and every conversion tracked.
The ad is rarely the only problem. These are the issues we see most often on the page people land on:
The ad promises one thing and the page talks about another, so visitors don’t recognize what they clicked for and leave.
Every click goes to the homepage, where there are ten paths and none of them is the campaign offer.
The form asks for more information than anyone wants to give on a first contact.
On a phone, the main message loads late or the button is buried at the bottom.
Leads go to a shared inbox nobody checks in time, with no record of which ad they came from.
The ad platform reports one conversion number and your sales team counts another.
All three can receive campaign traffic, but they do different jobs.
If your campaign needs several pages or a product catalog, what you’re after is probably a website or an online store, not a landing page.
Three of them run in English and Spanish: each screenshot matches the language you’re reading.
ColombiaMedia
A landing page that sells placements on Más Colombia, a Colombian news site: sponsored articles for companies and link placements for SEO agencies.
What we did
Design and development in English and Spanish, with a sales chat that guides each visitor based on what they want to publish, rates the team updates from a dashboard, and leads sent straight to the CRM.
Technology
Footer credit: “Diseño web con ❤ por User Media”.
Marketing
Wapo Marketing’s main landing page, presenting its method for turning a company’s marketing into a growth system.
What we did
Design and development in English and Spanish, with plans, team and FAQs, and two conversion paths: book a free diagnosis on the calendar or take a two-minute self-assessment.
Technology
Footer credit: “Desarrollo y programación con ❤ por User Media”.
Sales
The landing page for an automated sales service we sell together with Wapo Marketing: website, AI assistant and CRM so the sales team only handles real opportunities.
What we did
Design and development of a single-goal page that starts the conversation: an AI assistant answers questions, captures the prospect’s details and hands off to WhatsApp with a summary for the rep. Spanish only.
Technology
Footer: “un servicio comercializado por Wapo Marketing y User Media S.A.S.”.
United StatesPayments
The landing page for Universum Solutions, which offers payment processing for businesses with lower processing fees.
What we did
Design and development on WordPress with Elementor, in English and Spanish: benefits, a savings calculator with a slider, and a reCAPTCHA-protected contact form.
Technology
Just enough for visitors to act, and for you to know where they came from.
A single primary action (get a quote, book a call, send a message) with the same headline and offer as the ad that brought the visitor in.
We only ask for what a first contact needs; your sales team can ask the rest later.
Each lead arrives tagged with campaign, ad and landing page, so your team can follow up fast and see what’s working.
Form fills, chat clicks and calls recorded in your analytics and in Google Ads or Meta, with cookie consent handled.
Optimized images and only the code the page needs, checked on a phone before the first paid click lands.
Versions for each audience, offer or language without redoing the design, each on its own URL so you can compare them.
We look at the ad, the audience, the offer and what counts as a conversion. Without that, no page will perform.
We write or tighten the headline, the proof points and the objections the page has to answer, in the order visitors raise them.
We build the page, the form or chat, and the connection to your CRM and messaging.
Before launch we confirm every lead reaches the CRM and the ad platform records the conversion.
Once the campaign is live, we find where people drop off and test changes to the headline, offer or form.
Real reviews our clients left on Google.
Viviana Hidalgo Alvarado
October 2026
Dayanna david tapias
October 2026
Daniel Gómez
October 2026
Andrés Felipe Pájaro Martinez
October 2026
Sergio Andres Pájaro Martinez
October 2026
Johnattan Rodriguez
December 2025
Evelintoya1011 Montoya
December 2025
Diana C
November 2025
Rafael Castaño
November 2025
IVAN BLANCO
November 2025
Juan Jose Cano Giraldo
November 2025
Litografia Azabache
April 2024
Tomás Vélez
February 2024
Adriana Hernandez
February 2024
If the campaign points to a specific offer and you want to measure how well it converts, a landing page is the better choice: the message matches the ad and there’s nothing to wander off to. If the traffic comes from Google searches for the service in general, a strong service page on your site usually works better.
Yes. Leads can arrive in your CRM with the campaign, ad and landing page attached. We can use our own multi-client CRM or the one you already have, as long as it accepts data through a form integration or an API.
First we define what counts as a conversion: a submitted form, a chat started or a phone call. Then we record it as an event in your analytics and in the ad platforms, and compare conversions with visits by source and by ad. Every event is tested before launch.
It can sit inside your domain (yoursite.com/offer) or on a subdomain like go.yoursite.com, which is what the Wapo landing page uses. Since we manage domain and DNS for the sites we build, we can set up either one.
This service covers the landing page; managing Google Ads or Meta campaigns falls under our SEM service. We can handle both, or work alongside your ad agency and hand them conversion events that are ready to use.
Yes, through variants: the same design with different headlines or offers for each ad or audience, and one URL per variant so you can measure them separately. If the offers are very different, each one deserves its own page.
Yes. Each language gets its own URL and copy written for that audience, not machine translation. That’s how the Más Colombia advertising, Wapo Marketing and Universum landing pages work, and each version is tracked separately.
When you need the full company website, or a redesign, rather than a single campaign page.
Google and Meta ad management that sends traffic to the landing page and learns from every conversion.
End-to-end tracking that ties every lead back to the campaign and the sale it produced.
AI assistants that talk to prospects, capture their details and hand them to your team on WhatsApp.
Tell us what you’re advertising, who it’s for and what should happen after the click. We’ll propose the landing page, how to track it and how to connect it to your sales team.
If you’re already running ads, send us the ad copy and the page it points to today.
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